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Natural Colors / Our Colors / Betalains

Betanins, or betalain pigments, come from beet root (Beta Vulgaris).  The root grows naturally and it is also cultivated in temperate regions and has many food uses, from being eaten raw or cooked to being used to produce sugar and colorants. As colorants, they are water soluble and provide a bright red-purple color.

Our Betanin colors are part of specially and carefully prepared formulations that were developed in order to offer a wide spectrum of pink, magenta and red-purple hues for a variety of applications and a wide pH range, showing superior light stability.